Cheskin, L. (1961). Basis for marketing decisions: Through controlled motivation research. Business publications Ltd.
Παραπομπή Chicago StyleCheskin, Louis. Basis for Marketing Decisions: Through Controlled Motivation Research. London: Business publications Ltd, 1961.
Παραπομπή MLACheskin, Louis. Basis for Marketing Decisions: Through Controlled Motivation Research. Business publications Ltd, 1961.
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