APA Edition Citation

Hepner, H. W. (1955). Modern marketing: Dynamics and management. McGraw Hill McGraw Hill Book Company.

Chicago Edition Citation

Hepner, Harry Walker. Modern Marketing: Dynamics and Management. New York: McGraw Hill McGraw Hill Book Company, 1955.

MLA Edition Citation

Hepner, Harry Walker. Modern Marketing: Dynamics and Management. McGraw Hill McGraw Hill Book Company, 1955.

Warning: These citations may not always be 100% accurate.