Baker, M. J. (1990). Macmillam dictionary of marketing and advertising (2nd ed.). Macmillan.
Chicago Edition CitationBaker, Michael J. Macmillam Dictionary of Marketing and Advertising. 2nd ed. London: Macmillan, 1990.
MLA Edition CitationBaker, Michael J. Macmillam Dictionary of Marketing and Advertising. 2nd ed. Macmillan, 1990.
Warning: These citations may not always be 100% accurate.