Style de citation APA

Jefkins, F. (1983). Dictionary of marketing advertising and public relations (2nd ed.). International text book.

Style de citation Chicago

Jefkins, Frank. Dictionary of Marketing Advertising and Public Relations. 2nd ed. London: International text book, 1983.

Style de citation MLA

Jefkins, Frank. Dictionary of Marketing Advertising and Public Relations. 2nd ed. International text book, 1983.