APA Edition Citation

Ehrenberg, A., & Pyatt, F. (1971). Consumer behaviour: Selected readings. Penguin.

Chicago Edition Citation

Ehrenberg, A.S.C, and F.G Pyatt. Consumer Behaviour: Selected Readings. England: Penguin, 1971.

MLA Edition Citation

Ehrenberg, A.S.C, and F.G Pyatt. Consumer Behaviour: Selected Readings. Penguin, 1971.