APA Edition Citation

Kelley, E. J., & Lazer, W. (1967). Managerial marketing: : perspective and viewpoints. D.B.Taraporevala.

Chicago Edition Citation

Kelley, Eugene J., and William Lazer. Managerial Marketing: : Perspective and Viewpoints. Homewood: D.B.Taraporevala, 1967.

MLA Edition Citation

Kelley, Eugene J., and William Lazer. Managerial Marketing: : Perspective and Viewpoints. D.B.Taraporevala, 1967.