Style de citation APA

Wright, J. S., & Yadin, D. (1982). Advertising/5th ed (5th ed.). Tata McGraw-Hill.

Style de citation Chicago

Wright, John S., et Daniel Yadin. Advertising/5th Ed. 5th ed. New Delhi: Tata McGraw-Hill, 1982.

Style de citation MLA

Wright, John S., et Daniel Yadin. Advertising/5th Ed. 5th ed. Tata McGraw-Hill, 1982.