Rachman, D. J., & Romano, E. K. (1980). Modern marketing. Dryden.
Chicago Edition CitationRachman, David J., i Elaine Kotary Romano. Modern Marketing. Illinois: Dryden, 1980.
Cita MLARachman, David J., i Elaine Kotary Romano. Modern Marketing. Dryden, 1980.
Atenció: Aquestes cites poden no estar 100% correctes.