Customer perception of banking products and services in Kerala with reference to specific customer segments in the urban area

Detalles Bibliográficos
Autor Principal: Jazeela, M.
Formato: Ph.D Thesis
Idioma:English
Publicado: Kochi Dept. of management studies - CUSAT 2001
Subjects:
Business management > Privste financial management. Financial administration of enterprises > Guide: Sankaranarayanan, K.C.

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