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Customer perception of banking products and services in Kerala with reference to specific customer segments in the urban area

Détails bibliographiques
Auteur principal: Jazeela, M.
Format: Ph.D Thesis
Langue:English
Publié: Kochi Dept. of management studies - CUSAT 2001
Sujets:
Description
Description:Guide: Sankaranarayanan, K.C. Thesis (Ph.D), CUSAT, 2001
Description matérielle:426p.