Neetha J. Eappen & Pavithran, K. b. (2014). Service provider switching: A study on the switching process in retail banking. School of management studies, CUSAT.
Chicago Edition CitationNeetha J. Eappen and K.B.;guided by Pavithran. Service Provider Switching: A Study on the Switching Process in Retail Banking. Kochi: School of management studies, CUSAT, 2014.
Deismireacht MLANeetha J. Eappen and K.B.;guided by Pavithran. Service Provider Switching: A Study on the Switching Process in Retail Banking. School of management studies, CUSAT, 2014.
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