APA Edition Citation

Neetha J. Eappen & Pavithran, K. b. (2014). Service provider switching: A study on the switching process in retail banking. School of management studies, CUSAT.

Chicago Edition Citation

Neetha J. Eappen and K.B.;guided by Pavithran. Service Provider Switching: A Study on the Switching Process in Retail Banking. Kochi: School of management studies, CUSAT, 2014.

MLA Edition Citation

Neetha J. Eappen and K.B.;guided by Pavithran. Service Provider Switching: A Study on the Switching Process in Retail Banking. School of management studies, CUSAT, 2014.