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Marketing strategies and management:a sectoral analysis

Manylion Llyfryddiaeth
Prif Awdur:	Upadhyaya, Makarand
Fformat:	Printed Book
Iaith:	English
Cyhoeddwyd:	New Delhi New Century Publications 2014
Pynciau:	Marketing management -India Service industries - Marketing

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Services marketing: people, technology, strategy
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Services marketing: integrating customer focus across the firm
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Marketing your services: for people who hate to sell
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Services marketing
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Service Marketing : People,Techonology,Strategy.
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Services marketing /
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Services marketing: the Indian perspective
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Services Marketing: The Indian context
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Service Marketing
gan: Valarie A Zeithaml
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Services marketing: Text and cases/
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Market Leadership Strategies For Service Companies
gan: Craig Terrill Arthur Middlebrooks
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Service Marketing
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Service marketing /
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Services marketing :
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Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
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Services marketing: operation, management and strategy /
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Marketing in service industry - airline, travel, tours and hotel
Cyhoeddwyd: (2008)

Services marketing : text and cases /
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Principles of services marketing
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Services Marketing
gan: Govind Apte
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Services Marketing
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Contemporary issues in service marketing:challenges for 21st.century
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Services marketing : People, Technology, Strategy
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Services marketing : integrating customer focus across the firm /
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Hospitality marketing management
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Service Marketing
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Services Marketing
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Services Marketing : Text and Cases
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Service marketing and management /
Cyhoeddwyd: (2003)

Services marketing: Operation, management and strategy
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