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Power of a common man connecting with consumers the SRK way

Xehetasun bibliografikoak
Egile nagusia:	Koral Dasgupta
Formatua:	Printed Book
Hizkuntza:	English
Argitaratua:	Chennai Westland ltd. 2014
Gaiak:	Brand marketing Shah Rukh Khan - Branding Consumer behaviour Market analysis

Antzeko izenburuak

Still reading Khan
nork: Shiekh, Mushtaq
Argitaratua: (2006)

SRK and global bollywood /
Argitaratua: (2015)

Creating powerful brands in consumer, service and industrial markets
nork: De Chernatony, Leslie
Argitaratua: (2006)

Strategic brand management
nork: Keller,Kevin Lane
Argitaratua: (2013)

Creating powerful brands : the strategic route to success in consumer, industrial, and service markets /
nork: De Chernatony, Leslie
Argitaratua: (2011)

King of Bollywood : Shah Rukh Khan and the seductive world of Indian cinema /
nork: Anupama Chopra
Argitaratua: (2007)

Brand management : co-creating meaningful brands /
nork: Beverland, Michael
Argitaratua: (2018)

Brand management /
nork: Jaya Sharma, .
Argitaratua: (2009)

Darwin's brands adapting for success
nork: Halve, Anand Bhaskar
Argitaratua: (2012)

Influence of branded food products on consumer behaviour in Kerala
nork: Jisana T K

Marketing dynamics in emerging markets
nork: Edward, Manoj
Argitaratua: (2014)

Brand immorality how brands can live long and prosper
nork: Pringle, Hamish
Argitaratua: (2009)

Brand positioning/2e Strategies for competitive advantage
nork: Sengupta,Subroto
Argitaratua: (2010)

Brand management
nork: Verma, Harsh V.
Argitaratua: (2006)

Building brands in the Indian market
nork: Panda, Tapan K.
Argitaratua: (2004)

Building brands building meaning
nork: Kompella, Kartikeya
Argitaratua: (2006)

9 Brand Shaastras
nork: Jagadeep, Kapoor
Argitaratua: (2009)

Brand management :Co.creating meaningful brands
nork: Beverland, Michael

Building brands : 76 modern marketing stories /
nork: Lury, Giles
Argitaratua: (2017)

Brand management : co-creating meaningful brands
nork: Beverland, Michael
Argitaratua: (2018)

Marketing and branding :the Indian scenario/
nork: Ramesh Kumar, S.
Argitaratua: (2007)

Strategic Brand Management
nork: Kevin Lane Keller
Argitaratua: (2008)

Behind powerful brands from strategy to campaign
nork: Jones, John Philip
Argitaratua: (2000)

The marketing complex : why modern marketers need to manage multiplicity /
nork: Lury, Giles
Argitaratua: (2017)

Islamic marketing and branding :

Consumer behaviour
nork: Ramesh Kumar, S.
Argitaratua: (2017)

Marketing management
nork: Debraj Datta

Building brand experiences :
nork: Coleman, Darren
Argitaratua: (2018)

How brands become icons the principles of cultural branding
nork: Holt, Douglas B.
Argitaratua: (2004)

Brands and branding /
nork: Brown, Stephen
Argitaratua: (2016)

Brand management : research, theory and practice /
nork: Heding, Tilde
Argitaratua: (2016)

Aaker on branding :20 principles that drive success/
nork: Aaker, David A.
Argitaratua: (2015)

The better mousetrap : brand invention in a media democracy /
nork: Pont, Simon
Argitaratua: (2013)

Right side up: building brands in the age of the organised consumer
nork: Mitchel, Alan
Argitaratua: (2003)

How brands grow: what marketers don't know
nork: Sharp, Byron; Author
Argitaratua: (2010)

Better mousetrap: Brand invention in a media
nork: Simon Pont
Argitaratua: (2013)

Brand failures:the truth about the 100 biggest branding mistakes of all time
nork: Haig, Matt
Argitaratua: (2006)

Brand failures the truth about the 100 biggest branding mistakes of all time
nork: Haig Matt
Argitaratua: (2008)

4-D Branding cracking the corporate code of the network economy
nork: Gad, Thomas
Argitaratua: (2001)

Consumer Behaviour and Branding:Concepts,Readings and Cases-The Indian Context
nork: S.Ramesh Kumar
Argitaratua: (2009)