New strategic brand management creating and sustaining brand equity long term

Παρόμοια τεκμήρια

• Strategic Brand Management : Building, Measuring, and Managing Brand Equity
  ανά: Keller, Kevin Lane
  Έκδοση: (2008)
• The New strategic brand management creating and sustaining brand equity long term
  ανά: Kapferer, Jean-Noel
  Έκδοση: (2009)
• Strategic brand management: Creating and sustaining brand equity long term
  ανά: Kapferer, Jean- Noel
  Έκδοση: (2004)
• Strategic brand management: creating and sustaining brand equity long term /
  ανά: Kapferer, Jean- Noel
  Έκδοση: (2008)
• Strategic Brand Mananagement
  ανά: Elliott, Richard
  Έκδοση: (2007)