New strategic brand management creating and sustaining brand equity long term

समान संसाधन

• Strategic Brand Management : Building, Measuring, and Managing Brand Equity
  द्वारा: Keller, Kevin Lane
  प्रकाशित: (2008)
• The New strategic brand management creating and sustaining brand equity long term
  द्वारा: Kapferer, Jean-Noel
  प्रकाशित: (2009)
• Strategic brand management: Creating and sustaining brand equity long term
  द्वारा: Kapferer, Jean- Noel
  प्रकाशित: (2004)
• Strategic brand management: creating and sustaining brand equity long term /
  द्वारा: Kapferer, Jean- Noel
  प्रकाशित: (2008)
• Strategic Brand Mananagement
  द्वारा: Elliott, Richard
  प्रकाशित: (2007)