Branded mind what neuroscience really tells us about puzzle of the brain and brand

Eitemau Tebyg

• The consumer mind : brand perception and the implication for marketers /
  gan: Martinez, Pepe
  Cyhoeddwyd: (2012)
• Neuromarketing : a peep into customer;s minds
  gan: Sharma, J K et al
  Cyhoeddwyd: (2010)
• The advertised mind : groundbreaking insights into how our brains respond to advertising /
  gan: Du Plessis, Erik
  Cyhoeddwyd: (2005)
• Neuromarketing in action : how to talk and sell to the brain
  gan: Georges, patrick M; Tourtoulou, Anne-Sophie Bayle
  Cyhoeddwyd: (2014)
• Branding with Brains:The science of getting customers to choose your company
  gan: Tjaco Walvis
  Cyhoeddwyd: (2010)