Cargando...

Código QR

Luxury world the past, present and future of luxury brands

Detalles Bibliográficos
Autor Principal:	Tungate, Mark
Formato:	Printed Book
Idioma:	English
Publicado:	London Kogan Page 2010
Subjects:	Luxury goods industry Brand name products Luxuries - History

Títulos similares

Luxury : a rich history /
por: McNeil, Peter

Luxury fashion branding: trends, tactics, techniques
por: Okonkwo, UchΘ
Publicado: (2007)

Luxury : a rich history /
por: Peter McNeil
Publicado: (2016)

Digital luxury : transforming brands and consumer experiences
por: Batat, Wided
Publicado: (2019)

SILK, MOHAIR, CASHMERE AND OTHER LUXURY FIBRES
por: FRANCK, ROBERT R
Publicado: (2001)

Luxury and public happiness political economy in the Italian Enlightenment /
por: Wahnbaeck, Till
Publicado: (2004)

The World`s greatest brands
por: Nicholas, Kochan; Ed
Publicado: (1996)

Brand royalty : how the world's top 100 brands thrive and survive
por: Haig, Matt
Publicado: (2005)

Strategic brand management :building,measuring and managing brand equity/
por: Keller, Kevin Lane
Publicado: (2015)

Brands and branding /
por: Brown, Stephen
Publicado: (2016)

Harvard business review on brand management.
Publicado: (1999)

Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
por: Kartikeya Kompella
Publicado: (2006)

Brand society :How brands trasform management and lifestyle
por: Kornberger, Martin
Publicado: (2010)

New strategic brand management: Advanced insights and strategic thinking
por: Jean-Noel Kapferer
Publicado: (2012)

Media monoliths : how great media brands thrive and survive
por: Tungate, Mark
Publicado: (2005)

How brands become icons the principles of cultural branding
por: Holt, Douglas B.
Publicado: (2004)

Creating powerful brands in consumer, service and industrial markets
por: De Chernatony, Leslie
Publicado: (2006)

Brand astras /
Publicado: (2003)

B2B brand management
por: Kotler, Philip
Publicado: (2006)

Brand management : research, theory and practice /
por: Heding, Tilde
Publicado: (2016)

Brand society: how brands transform management and lifestyle./
por: Kornberger, Martin
Publicado: (2011)

Managing Indian Brands : Marketing concepts and strategies
por: S. Ramesh Kumar
Publicado: (2005)

Aaker on branding :20 principles that drive success/
por: Aaker, David A.
Publicado: (2015)

Brand simple: how the best brands keep it simple and succeed
por: Adamson,Allen P.
Publicado: (2006)

Asian brand strategy : how Asia builds strong brands
por: Martin Roll
Publicado: (2006)

Brand management
por: Malviya, Subhash
Publicado: (2007)

Creating powerful brands : the strategic route to success in consumer, industrial, and service markets /
por: De Chernatony, Leslie
Publicado: (2011)

How to use advertising to build strong brands
por: John Philip Jones
Publicado: (1999)

Building brands, building meaning;a guide to increasing the financial value of brands through building positive meaning
por: Kompella,Kartikeya
Publicado: (2006)

Strategic brand management:building,measuring and managing brand equity
por: Keller, Kevin Lane
Publicado: (2009)

Strategic brand management new approaches to creating and evaluating brand equity
por: Kapferner, Jean-Noel
Publicado: (1992)

Brand manners: how to create the self-confident organization to lice the brand
por: Pringle, Hamish
Publicado: (2001)

Successful branding
por: Pran K Choudhury; Author
Publicado: (2001)

9 brand shaastras :nine successful brand successful brand strategies to build
por: Kapoor,Jagdeep
Publicado: (2009)

Beyond branding: how the new values of transparency and integrity are changing the world of products
por: Ind, Nicholas; Editor
Publicado: (2004)

Brand management: text and cases
por: Verma, Harsh V.
Publicado: (2006)

Strategic brand management
por: Keller,Kevin Lane, et al.
Publicado: (2008)

Behind powerful brands: from strategy to campaign
por: Jones, John Philip; Author
Publicado: (2000)

Brand management : Principles and Practices /
por: Dutta, Kirti
Publicado: (2012)

Business Superbands: An Insight into India's strongest business brands
por: Bhadwar, Inderjit
Publicado: (2005)