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Measuring marketing 110+key metrics every marketer needs
| Main Author: | |
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| Format: | Printed Book |
| Language: | English |
| Published: |
Weinheim
John Wiley & Sons
2012
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| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: | xxii, 344p. |
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| ISBN: | 9781118153741 |