APA Zitierstil

French, J., Merritt, R., & Reynolds, L. (2011). Social marketing case book. Sage.

Chicago Zitierstil

French, Jeff, Rowena Merritt, und Lucy Reynolds. Social Marketing Case Book. Los Angeles: Sage, 2011.

MLA Zitierstil

French, Jeff, et al. Social Marketing Case Book. Sage, 2011.