Franses, P. H., & Paap, R. (2010). Quantitative models in marketing research. Cambridge university press.
Citación estilo ChicagoFranses, Philip Hans, y Richard Paap. Quantitative Models in Marketing Research. Cambridge: Cambridge university press, 2010.
Cita MLAFranses, Philip Hans, y Richard Paap. Quantitative Models in Marketing Research. Cambridge university press, 2010.
Precaución: Estas citas no son 100% exactas.