Franses, P. H., & Paap, R. (2010). Quantitative models in marketing research. Cambridge university press.
Chicago Edition CitationFranses, Philip Hans, and Richard Paap. Quantitative Models in Marketing Research. Cambridge: Cambridge university press, 2010.
MLA Edition CitationFranses, Philip Hans, and Richard Paap. Quantitative Models in Marketing Research. Cambridge university press, 2010.
Advarsel: Disse citationer er muligvist ikke 100% nøjagtige.