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Retail management
| Hlavní autor: | |
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| Médium: | Printed Book |
| Jazyk: | English |
| Témata: |
| Popis jednotky: | m.1, Introduction.-m.2, Retail formats.-m.3, Retail store location.-m.4, Merchandising.-m.5, Retail marketing and customer services.-m.6, Retail marketing and customer services.-m.7, Retail supply chain.-m.8, Some more aspects of retailing.-m.9, Customer satisfaction.-m.10, Customer segmentation |
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| Fyzický popis: | 10 modules 6 CD- ROMS |
| ISBN: | 9788125941972 |