Brand rewired: connecting Intellectual property, branding and creativity strategy

Bibliografski detalji
Glavni autor: Chasser, Anne H
Daljnji autori: wolfe, Jennifer C.
Format: Printed Book
Jezik:English
Izdano: New Jersey John Wiley 2010
Teme:
product management > Branding (marketing) > intellectual property > Strategic planning

UL

Detalji primjeraka od UL
Signatura: 658.626 CHA
Primjerak Prikaz statusa u stvarnom vremenu nije dostupan

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