Corbin, A., & Claire, C. (1973). Implementing the marketing concept. British Institute of Management.
Dyfyniad Arddull ChicagoCorbin, Arnold, and Corbin Claire. Implementing the Marketing Concept. London: British Institute of Management, 1973.
Dyfyniad MLACorbin, Arnold, and Corbin Claire. Implementing the Marketing Concept. British Institute of Management, 1973.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.