Rico, O. (1973). Advertising Cost Control Handbook. Van Nostrand Reinhold Company.
Chicago Edition CitationRico, Ovid. Advertising Cost Control Handbook. New York: Van Nostrand Reinhold Company, 1973.
MLA Edition CitationRico, Ovid. Advertising Cost Control Handbook. Van Nostrand Reinhold Company, 1973.
Warning: These citations may not always be 100% accurate.