APA Alıntı

Arens, W. .., & Bovee, C. .. Contemporary Advertising (5th ed.). Irwin.

Chicago Stili Alıntı

Arens, William .F, ve Courtland .L Bovee. Contemporary Advertising. 5th ed. Burr Ridge: Irwin.

MLA Alıntı

Arens, William .F, ve Courtland .L Bovee. Contemporary Advertising. 5th ed. Irwin.