Russell, F., & Beach, F. H. B. (1988). Selling; Principles and Practices (12th ed.). McGraw-Hill.
Style de citation ChicagoRussell, Frederic, et Frank H Buskirk Beach. Selling; Principles and Practices. 12th ed. New York: McGraw-Hill, 1988.
Style de citation MLARussell, Frederic, et Frank H Buskirk Beach. Selling; Principles and Practices. 12th ed. McGraw-Hill, 1988.
Attention : ces citations peuvent ne pas être correctes à 100%.