Promotion: Advertising, Publicity, Personal Selling, Sales Promotion

Podobné jednotky

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  Autor: Kasmi, S H H
  Vydáno: (2007)
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  Vydáno: (1977)
• Advertising and sales promotion an Indian perspective
  Autor: Padmanabhan,V.S
  Vydáno: (2011)
• Advertising and promotion : communicating brands /
  Autor: Hackley, Christopher E.
  Vydáno: (2005)
• Advertising and sales promotion strategy
  Autor: Tellis, Gerard J.
  Vydáno: (1998)