Stanley, R. E. (1977). Promotion: Advertising, Publicity, Personal Selling, Sales Promotion. Prentice-Hall of India.
Stile di citazione ChicagoStanley, Richard E. Promotion: Advertising, Publicity, Personal Selling, Sales Promotion. Englewood Clifts, N.J: Prentice-Hall of India, 1977.
Citazione MLAStanley, Richard E. Promotion: Advertising, Publicity, Personal Selling, Sales Promotion. Prentice-Hall of India, 1977.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.