Stanley, R. E. (1977). Promotion: Advertising, Publicity, Personal Selling, Sales Promotion. Prentice-Hall of India.
Chicago Edition CitationStanley, Richard E. Promotion: Advertising, Publicity, Personal Selling, Sales Promotion. Englewood Clifts, N.J: Prentice-Hall of India, 1977.
MLA Edition CitationStanley, Richard E. Promotion: Advertising, Publicity, Personal Selling, Sales Promotion. Prentice-Hall of India, 1977.
Warning: These citations may not always be 100% accurate.