APA Edition Citation

Ferrel, O. C., & Hartline, M. D. (2008). Strategic marketing. Cengage learning.

Chicago Edition Citation

Ferrel, O C., and Michael D. Hartline. Strategic Marketing. New Delhi: Cengage learning, 2008.

MLA Edition Citation

Ferrel, O C., and Michael D. Hartline. Strategic Marketing. Cengage learning, 2008.

Warning: These citations may not always be 100% accurate.