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Services marketing people, technology, strategy

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Sonraí Bibleagrafaíochta
Príomhúdar:	Lovelock, Christopher
Údair Eile:	Wirtz, Chatterjee, Jayanta
Formáid:	Printed Book
Teanga:	English
Foilsithe:	Chennai Pearson 2006
Ábhair:	Service marketing > Service industry

Míreanna Comhchosúla

Services marketing: people, technology, strategy
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