Lovelock, C., & Wirtz, C. (2006). Services marketing: People, technology, strategy. Pearson.
शिकागो स्टाइल उद्धरणLovelock, Christopher, और Chatterjee Wirtz. Services Marketing: People, Technology, Strategy. Chennai: Pearson, 2006.
एमएलए उद्धरणLovelock, Christopher, और Chatterjee Wirtz. Services Marketing: People, Technology, Strategy. Pearson, 2006.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.