Παραπομπή APA

Dakin, T. [. (1974). Sales promotion handbook. Gower Press.

Παραπομπή Chicago Style

Dakin, Tony [Ed.]. Sales Promotion Handbook. London: Gower Press, 1974.

Παραπομπή MLA

Dakin, Tony [Ed.]. Sales Promotion Handbook. Gower Press, 1974.