Schmidt, M. J., & Hollensen, S. (2007). Marketing research: An international approach. Pearson Education.
Chicago Edition CitationSchmidt, Marcus J., and Svend Hollensen. Marketing Research: An International Approach. New Delhi: Pearson Education, 2007.
MLA Edition CitationSchmidt, Marcus J., and Svend Hollensen. Marketing Research: An International Approach. Pearson Education, 2007.
Warning: These citations may not always be 100% accurate.