APA引文

Kotler, P., & Pfoertsch, W. (2006). B2B brand management. Springer.

Chicago Edition Citation

Kotler, Philip, and Waldermar Pfoertsch. B2B Brand Management. Berlin: Springer, 2006.

MLA引文

Kotler, Philip, and Waldermar Pfoertsch. B2B Brand Management. Springer, 2006.

警告:這些引文格式不一定是100%准確.