Deismireacht APA

Kotler, P., & Pfoertsch, W. (2006). B2B brand management. Springer.

Chicago Edition Citation

Kotler, Philip, and Waldermar Pfoertsch. B2B Brand Management. Berlin: Springer, 2006.

Deismireacht MLA

Kotler, Philip, and Waldermar Pfoertsch. B2B Brand Management. Springer, 2006.

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