Palda, K. S. (1971). Pricing decisions and marketing policy. Prentice-Hall.
Chicago Edition CitationPalda, Kristian S. Pricing Decisions and Marketing Policy. New Jersey: Prentice-Hall, 1971.
MLA Edition CitationPalda, Kristian S. Pricing Decisions and Marketing Policy. Prentice-Hall, 1971.
Warning: These citations may not always be 100% accurate.