Haig, M. (2005). Brand royalty: How the world's top 100 brands thrive and survive. Kogan Page.
Citación estilo ChicagoHaig, Matt. Brand Royalty: How the World's Top 100 Brands Thrive and Survive. Lodon: Kogan Page, 2005.
Cita MLAHaig, Matt. Brand Royalty: How the World's Top 100 Brands Thrive and Survive. Kogan Page, 2005.
Warning: These citations may not always be 100% accurate.