Key marketing skills : turning marketing into marketing reality, a complete action kit of strateges, tools and techniques for marketing success

Bibliografske podrobnosti
Glavni avtor: Cheverton, Peter
Format: Printed Book
Jezik:English
Izdano: London Kogan Page 2006
Izdaja:2nd ed.
Teme:
Distribution- Economics > Merchandising > Marketing > Direct selling > Farm- produce > Sales management > Telemarketing > Business > Management > Strategic planning
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260 |a London  |b Kogan Page  |c 2006 
300 |a xiii,383p  |b Includes CD-ROM 
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653 |a Distribution- Economics  |a Merchandising  |a Marketing  |a Direct selling  |a Farm- produce  |a Sales management  |a Telemarketing  |a Business  |a Management  |a Strategic planning 
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