Key marketing skills : turning marketing into marketing reality, a complete action kit of strateges, tools and techniques for marketing success

Détails bibliographiques
Auteur principal: Cheverton, Peter
Format: Printed Book
Langue:English
Publié: London Kogan Page 2006
Édition:2nd ed.
Sujets:
Distribution- Economics > Merchandising > Marketing > Direct selling > Farm- produce > Sales management > Telemarketing > Business > Management > Strategic planning
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