Brand failures:the truth about the 100 biggest branding mistakes of all time

other_versions_link
Bibliographic Details
Main Author: Haig, Matt
Format: Printed Book
Language:English
Published: London Kogan Page 2006
Subjects:
Brand name products- marketing > Brand loyalty > Brand choice

UL

Holdings details from UL
Call Number: 658.626 HAI
Copy Live Status Unavailable

Similar Items