Bennett, R., & Blythe, J. (2005). International marketing: Strategy planning, market entry and implementation (3rd ed.). Kogan page India.
Chicago ZitierstilBennett, Roger, und Jim Blythe. International Marketing: Strategy Planning, Market Entry and Implementation. 3rd ed. New Delhi: Kogan page India, 2005.
MLA ZitierstilBennett, Roger, und Jim Blythe. International Marketing: Strategy Planning, Market Entry and Implementation. 3rd ed. Kogan page India, 2005.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.