एपीए उद्धरण

Kapoor, J. (2003). 24 brand mantras: Finding a place in the minds and hearts of consumers. Response.

शिकागो स्टाइल उद्धरण

Kapoor, Jagdeep. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. New Delhi: Response, 2003.

एमएलए उद्धरण

Kapoor, Jagdeep. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. Response, 2003.