Kapoor, J. (2003). 24 brand mantras: Finding a place in the minds and hearts of consumers. Response.
Chicago Edition CitationKapoor, Jagdeep. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. New Delhi: Response, 2003.
Deismireacht MLAKapoor, Jagdeep. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. Response, 2003.
Rabhadh: D'fhéadfadh nach mbeadh na deismireachtaí seo 100% cruinn i gcónaí.