Cita APA

Drummond, G., & Ensor, J. (2001). Strategic marketing planning and control (2nd ed.). Butterworth Heinemann.

Citación estilo Chicago

Drummond, Graeme, y John Ensor. Strategic Marketing Planning and Control. 2nd ed. Oxford: Butterworth Heinemann, 2001.

Cita MLA

Drummond, Graeme, y John Ensor. Strategic Marketing Planning and Control. 2nd ed. Butterworth Heinemann, 2001.