Ratner, B. (2003). Statistical modeling and analysis for database marketing. Chapman &Hall/CRC.
Dyfyniad Arddull ChicagoRatner, Bruce. Statistical Modeling and Analysis for Database Marketing. Boca Raton: Chapman &Hall/CRC, 2003.
Dyfyniad MLARatner, Bruce. Statistical Modeling and Analysis for Database Marketing. Chapman &Hall/CRC, 2003.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.