McQuail, D. (1997). Mass Communication Theory: An Introduction (3rd ed.). Sage.
Chicago Edition CitationMcQuail, Denis. Mass Communication Theory: An Introduction. 3rd ed. London: Sage, 1997.
MLA Edition CitationMcQuail, Denis. Mass Communication Theory: An Introduction. 3rd ed. Sage, 1997.
Warning: These citations may not always be 100% accurate.