Moser, M. United we brand: How to create a cohesive brand that's seen, heard and remembered. Harward Business Press.
Citação norma ChicagoMoser, Mike. United We Brand: How to Create a Cohesive Brand That's Seen, Heard and Remembered. Boston: Harward Business Press.
Citação norma MLAMoser, Mike. United We Brand: How to Create a Cohesive Brand That's Seen, Heard and Remembered. Harward Business Press.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.