Burnett, K. (2001). handbook of key customer relationship management: The definitive guide to winning managing and developing key account business. Adison Wesley Longman.
Style de citation ChicagoBurnett, Ken. Handbook of Key Customer Relationship Management: The Definitive Guide to Winning Managing and Developing Key Account Business. Delhi: Adison Wesley Longman, 2001.
Style de citation MLABurnett, Ken. Handbook of Key Customer Relationship Management: The Definitive Guide to Winning Managing and Developing Key Account Business. Adison Wesley Longman, 2001.
Attention : ces citations peuvent ne pas être correctes à 100%.